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Rural South

Rural South is one of 15 wards in West Lancashire, home to 8,154 people in 2,298 households (Census 2021). Homes sold for a median of £294,950 over the past two years, 19% above the West Lancashire median. On average 14% of the land within 500 metres of a home postcode is green space — 18% above the West Lancashire average.

Ward E05014937 · 209 postcodes · Updated 24 October 2026
8,154residentsCensus 2021
£295kmedian sale price210 sales, 24 months
14%green within 500 mpostcode average
53%gigabit broadbandaverage of postcodes
Rural South in West LancashirePostcodes in Rural South highlighted; the rest of West Lancashire in grey
Map of West Lancashire with Rural South highlighted

People and homes.

8,154 residents in 2,298 households, next to the West Lancashire average.

43%
aged 15–29
18%
aged 65 and over
81%
owner-occupied homes
13%
privately rented
5%
socially rented
1%
flats in purpose-built blocks

Source: Census 2021, Office for National Statistics

Prices.

Quarterly median of standard sales in Rural South and West Lancashire.

Rural SouthWest Lancashire
£189k£256k£322k£389k2024 Q12024 Q22024 Q32024 Q42025 Q12025 Q22025 Q32025 Q42026 Q12026 Q22026 Q3
£189k£256k£322k£389k2024 Q12025 Q12026 Q12026 Q3

Source: HM Land Registry Price Paid Data, sales to 28 Aug 2026

Safety.

Police recorded 314 crimes and incidents in Rural South in the 12 months to Aug 2026: 39 per 1,000 residents, against 64 across West Lancashire.

Last 12 monthsPrevious 12 months
02652Sept 2024Nov 2024Jan 2025Mar 2025May 2025Jul 2025Sept 2025Nov 2025Jan 2026Mar 2026May 2026Jul 2026
02652Sept 2024Mar 2025Sept 2025Mar 2026

Police.uk records crimes by approximate location, not by where victims or offenders live. Busy streets, shops, stations and nightlife record more. Figures are counts, not a measure of personal risk. Rates per resident are higher wherever many people visit but few live, such as city centres.

Source: data.police.uk street-level crime, Lancashire Constabulary (Open Government Licence v3.0)

Food hygiene.

Food businesses in Rural South with a published hygiene rating.

40rated food businessesin total
93%rated good or very good (4 or 5)West Lancashire: 91%
2rated 2 or belowlatest inspection

Council food safety officers rate businesses from 0 (urgent improvement necessary) to 5 (very good) for hygiene, the state of the premises and how food safety is managed. A rating reflects the standards found on the day of inspection, not the quality of the food.

Source: Food Standards Agency, food hygiene rating data as of 26 October 2026 (Open Government Licence)